About Heritage Flooring & Tile Co.
Waco-owned, Waco-operated, and Waco-proud since 2011. We do honest flooring work at fair prices for the families and businesses we've called neighbors for 15 years.
1,800+ Central Texas floors trust Heritage — and we've earned every one
Who We Are
There's no shortage of flooring companies in Waco. Here's why thousands of homeowners call us first.
Locally Owned Since 2011
Heritage was founded in Waco by Daniel Whitfield, a Waco native with 20+ years in the flooring trade. We're not a franchise — every decision is made locally, every call is answered by someone who lives here.
A Crew You Can Trust in Your Home
Every installer on our team is background-checked, NWFA-certified, and works under a licensed flooring contractor. We treat every home we enter with the same respect we'd want for our own families — drop cloths down, furniture protected, no mess left behind.
Honest From the First Call
We won't upsell a full replacement when a repair or refinish will do the job for years. We won't cut corners on subfloor prep to save an afternoon. Our reputation is built on straight talk — and over a decade of repeat customers prove it works.
15 Years, By the Numbers
Floors installed across Central Texas
Customer satisfaction rate
Years serving Waco-area families
Systems serviced in Waco
Done Right in 4 Simple Steps
No runaround. No hidden charges. Just professional flooring installation from estimate to warranty.
Free In-Home Estimate
Daniel or a senior installer measures your space, brings real samples, and gives you a firm, written price — no surprises later.
Prep the Right Way
Subfloor moisture checks, leveling, and furniture protection happen before any material goes down. Good floors are won or lost in the prep.
Install With Precision
Our crew installs hardwood, tile, LVP, or carpet to professional standards, with daily cleanup so your home stays livable throughout the project.
Final Walkthrough & Warranty
We walk every room with you before we call the job done, and back the finished work with our 5-Year Workmanship Warranty.
What Our Customers Say
We replaced carpet with solid oak throughout the living areas. Heritage measured carefully, acclimated the wood properly, and the install was clean and on schedule. The floors look incredible — neighbors keep asking who did them.
We back every job
with real guarantees.
Every flooring company in Central Texas makes promises. We back ours in writing — with flat-rate pricing, NWFA-certified installers, and a 5-Year Workmanship Warranty on every job we complete.
Get a Free EstimateFlat-Rate Pricing. Always.
You get a firm price before we order material — no hourly billing, no surprise add-ons. What we quote is what you pay.
5-Year Workmanship Warranty
Every install we complete is covered for five full years. If our workmanship fails, we fix it at no charge.
Satisfaction Guarantee
Not satisfied with our work? We'll return to make it right. We stand behind every job, no exceptions.
NWFA-Certified Installers
Every installer who enters your home is NWFA-certified and works under a licensed flooring contractor. No unlicensed subs — ever.
No Contracts. No Lock-In.
There's no service agreement required. We earn your business with every job — not by holding you hostage with a contract.
On-Time or We Call Ahead
We respect your time. If we're running late, we call before your window closes — and we show up when we say we will.